Make the logo easy to spot
Give the brand a clear spot that leaves the action visible.
Check the logo against the footage
Start with an approved logo file. Look for a spot where it stays legible through both light and dark shots. If it disappears against a certain background, try an approved light or dark version. Check the whole clip for moments when the subject moves into the same area.
Watch it the way viewers will
Review the export at normal size on a phone. Look for collisions with faces, subtitles, scoreboards and anything the viewer needs to follow. Check the intended viewing format too, since buttons and captions can sit over the edges of a vertical video.
Once the first edit is approved, keep it as a visual reference for the next one. Use the same logo proportions and check the placement against each new clip.